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At the heart of Wax Pencil Imagery is Nicole Richard, a headshot and branding photographer known for her vibrant energy, people-first approach, and ability to help clients show up confidently.

What began as a vision to recognize servers, chefs, and service staff has evolved into a movement—one that uplifts, connects, and honors the heartbeat of Kelowna’s service community.

When it comes to creating spaces where women and entrepreneurs can truly thrive, few names shine brighter in the Okanagan than Ceinwen.

With a vision built on authenticity and connection, Komal created SHE.Motivates to bring women together in ways that feel real, supportive, and empowering.

With a career that spans Copenhagen, Brussels, and now Kelowna, Kirsten Moxness has built a legacy in massage,

With a bold blend of creativity and strategy, Amy Nicole Cohen has carved a unique path through the worlds of beauty, entrepreneurship, and immersive retreats.

Justina combines strong negotiation skills, local market expertise, and a deep love for the Okanagan to help her clients succeed.

From early web design to the rise of AI, Nikki has consistently led organizations toward innovation and future-readiness.

With nearly 20 years in the dental field, Sara Masiuk saw a need for more accessible, stigma-free preventive care

What began as side projects for friends soon grew into a full-time passion for Lisa, founder of Concepta Marketing.

As a copywriter and messaging strategist, Natalie helps small businesses craft website copy that truly reflects their brand

Allisha is on a mission to make sustainable living easy and affordable